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eBay Seller Release 12.1 – eBay Search Update – eBay.com (USA)

Tuesday, March 6th, 2012

eBay Seller Release 12.1 :: List Title Product Search Relevancy

Product relevancy is key when shopping online, the faster a seller can find what they are looking for the more likely they are to engage and buy your products. So it’s no surprise that eBay have updated product search to increase product relevancy.

(Please note, always refer to your relevant eBay website for the latest accurate information)

Highlights

  • Product listing titles are now being cross referenced across your whole product listing for search term relevance
  • Listings using item specifics will have increased search visibility
  • Listings using UPC’s, ISBN codes, Brand and manufacturer part numbers will have increased search visibility

As a seller, how does this help me?

By meeting the latest search listing criteria and using relevant keywords in your product titles you will increase your relevant product search visibility and can enjoy increased sales!

What do I need to do as a seller?

Follow listing title best practises to maximise your listing search exposure, you can read more on this from our recent articles:

http://blog.frooition.com/2011/07/ebay-seller-release-11-2-title-expansion-update/

http://blog.frooition.com/2011/10/increase-your-ebay-sales-by-optimising-your-ebay-listing-titles/

http://pages.ebay.com/help/sell/listings.html

Top Tips:

  • Familiarise yourself with the latest eBay search updates
  • Follow the best practise guides above to maximise your product search visibility and enjoy increased sales!

Check back each day over the next two weeks for a detail release on each key highlight of eBay Seller Release 12.1!

Check back tomorrow for a detailed release on eBay Category and Item Specifics Update :: (Early April)

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Posted in eBay, eBay Design, Frooition, Other, Retail, Strategies | Comments Off

eBay Seller Release 12.1 – eBay Shipping Updates – eBay.com (USA)

Monday, March 5th, 2012

Seller Release 12.1 :: eBay Shipping Updates (Late May)

In efforts to enhance your eBay experience, and more accurately represent buyer expectations eBay are updating Shipping.

(Please note, always refer to your relevant eBay website for the latest accurate information)

Highlights

  • Buyers who specify same day handling can benefit from increased sales. From June, buyers will see a confidence inspiring notification for same day shipping which will further increase buyer confidence and sales! (in addition you can benefit from an automatic 5 star in your communication DSR’s!)
  • From May 28th, sellers will be able to specify reasons as to why items may require more than 3 days handling time, this will help sellers better meet buyer expectations and potentially raise your DSR’s
  • From the first week in May USPS First-Class service is being reclassified from Expedited to Standard

As a seller, how does this help me?

With this latest update sellers will be able to better meet buyer expectations and potentially raise their eBay DSR’s.

What do I need to do as a seller?

  • Familiarise yourself with these new changes
  • If you use first class mail, eBay will automatically update the shipping service classification for all of your listings in the first week of May
  • Consider revising your USPS expedited shipping options to be a true expedited service

Check back each day over the next two weeks for a detail release on each key highlight of eBay Seller Release 12.1!

Check back tomorrow for a detailed release on eBay Search Update

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Posted in E-commerce, eBay, eBay Design, Frooition, Strategies | Comments Off

eBay Seller Release 12.1 – New eBay Return Center – eBay.com (USA)

Friday, March 2nd, 2012

Seller Release 12.1 :: www.ebay.com New eBay Return Center (Early June)

As we well know, returning products can be a real headache and not just for the buyer but also the seller, costing time, energy and money for both parties. To address this, eBay are about to launch their exciting new return center which virtually automates returns!

For the moment, this latest eBay development is opt-in only for sellers.

(Please note, always refer to your relevant eBay website for the latest accurate information)

Key Highlights

  • Return options “3 days” and “7 days” will be removed streamlining return policies  (Early May)
  • Merchandise credit and exchange refund options will also be retired early May
  • New Return Center is opt-in only from May 28th
  • This return platform virtually automates returns
  • Buyers can initiate a return by clicking ‘Return this item’ next to the transaction in my eBay
  • Buyers choose a reason, and can print a return shipping label and packing slip from within the new Return Center without having to speak to the seller
  • As the seller, you are automatically notified of returns
  • eBay pays for the return shipping upfront and then charges the buyer or seller via Paypal according to who you specified pays for shipping
  • Upon receiving a return, you as the seller can simply click a button to issue the refund. (your final value fee for that transaction will show as a credit on your next seller invoice and a portion of your PayPal fees will also be refunded)
  • Sellers who have opted in cannot receive a negative for the 14 day return period
  • Sellers can charge a small restocking fee for returns
  • Sellers who opt-in to the new return center can specify a set of return policies to apply to individual or a group of specific listings for timeframe, refund method, restocking fee, and whether you or the buyer pays the return fees.

As a seller, how does this help me?

Balancing DSR’s is vitally important to attain a Top Rated Seller Status on eBay and equally important to increase customer satisfaction and increase further sales. With one center point of reference for returns, and a standard 14 day return window, shoppers and sellers can look forward to a less stressful and more manageable returns process.

A seller adopting a 14 day returns policy inspires greater perceived confidence in their products and therefore generates greater buyer confidence, the more confident shoppers feel the happier they will be to buy your products.

The eBay Return Center will enhance the eBay buying experience and help to reduce the amount of seller complaints whereby sellers will have a greater opportunity to satisfy customer issues and improve those all important DSR’s all from one point of contact.

What do I need to do as a seller?

  • Opt-in to and adopt the new eBay Return Center for your product returns as soon as its available on May 28th (you can opt in from your All Selling or Site Preferences Page in My eBay)
  • Revise your existing listings including Good Till Cancelled to align your listings to the new eBay Returns Center 14 day policy
  • Create a competitive return policy to stand out from the competition and remember, with increased transparency you will inspire greater confidence in your buyers

Top Tips

  • Test extending your return policy and see how buyer confidence increases and therefore your sales!
  • Make your return policy transparent and easy reading to further improve confidence
  • Consider using a bulk revision tool to update all your listings on mass and save a huge amount of your time and money
  • Don’t forget to check out Frooition’s bulk revision listing tool

Check back each day over the next two weeks for a detail release on each key highlight of eBay Seller Release 12.1!

Check back tomorrow for a detailed release on eBay Shipping Updates:: (Late May)

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Posted in E-commerce, eBay, eBay Design, eBay Item Duplicates, Frooition, Other, Strategies | Comments Off

eBay Seller Release 12.1 – Top Rated Seller Update – eBay.com (USA)

Thursday, March 1st, 2012

Seller Release 12.1 :: www.ebay.com Top Rated Seller Requirements Update (Early June)

All sellers should aim to become a Top Rated Seller to enjoy the many benefits it brings including fee discounts, exclusive search boost for fixed product listings, a strong badge of association and best of all increased sales from the massive buyer confidence associated with all Top Rated Sellers.

(Please note, always refer to your relevant eBay website for the latest accurate information)

Highlights, From June 1st

  • Annual sales requirements for Top-rated status will be lowered from $3,000 to $1,000, so more sellers who provide a great service can enjoy the many benefits of becoming a Top Rated Seller
  • Listings that offer 1-day or same day handling and a 14-day (or longer) returns will benefit from increased search visibility on eBay and receive a discount of 20% on final value fees
  • Top Rated Sellers must provide tracking information or a delivery confirmation on at least 90% of your shipments (from June 20th)

As a seller, how does this help me?

As a Top Rated Seller you can benefit from:

  • Fee discounts
  • Exclusive search boost for product listings
  • Top Rated Seller Status Badge (Increased buyer confidence and sales)

What do I need to do as a seller?

  • Make sure you are familiar with the new Top Seller Requirements
  • Introduce/Update practises to meet these new requirements

Top Tips

  • Follow eBay best practises to avoid low DSR’s (1 and 2’s) Read More Here
  • Adopt early to ensure you meet these new requirements when they go live
  • Check your seller dashboard to track your progress towards Top-Rated Seller status
  • Consider using eBay’s label printing service to automatically upload your tracking information on listings - Read more here
  • Don’t forget, Frooition’s eBay designs are proven to increase sales by up to a massive 30%! Contact us today and see how you can benefit from a world-class eBay design

Check back each day over the next two weeks for a detail release on each key highlight of eBay Seller Release 12.1!

Check back tomorrow for a detailed release on eBay’s New Return Center :: (Early June)

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Posted in E-commerce, eBay, eBay Design, eBay Item Duplicates, Frooition, Other | Comments Off

eBay Seller Release 12.1 – Free Pictures – eBay.com (USA)

Wednesday, February 29th, 2012

Seller Release 12.1 :: www.eBay.com eBay Listing Updates USA (Early July)

In efforts to enhance the eBay buying experience eBay have introduced the following product listing enhancements.

(Please note, always refer to your relevant eBay website for the latest accurate information)

12 Free Images Per eBay Product Listing (July 2nd)
It’s no secret that the more product pictures you have the more confident the prospective buyer, in efforts to increase your sales and enhance the eBay buying experience sellers can now list up to 12 product pictures absolutely free. Excitingly this includes zoom and enlarge capabilities for maximum impact!

Highlights, From July 2nd

  • You can now list 12 images with each product listing at no charge

There are many advantages for using paid image host providers, check out Frooition’s Image hosting service here – eBay Hosted Images

As a seller, how does this help me?

By loading more product pictures into your listings you can increase sales, reduce customer questions, and lower your product returns all of which will help improve your DSR’s.

What do I need to do as a seller?

-          Maximise your listing sales and list up to 12 product pictures per product

-          Ensure all of your product pictures have at least one side with 500px

-          Ensure all of your products are relisted within any 30 day window

(Failing to do so will risk you losing your eBay hosted images)

Top Tips

-          Try testing different images to find the most effective pictures for increased sales

-          Monitor eBay listing analytics for new opportunities

-           Investigate if your eBay business is better suited to paid hosting versus free image hosting Read More Here

 

Check back each day over the next two weeks for a detail release on each key highlight of eBay Seller Release 12.1!

Check back tomorrow for a detailed release on Top Rated Seller Requirements Update:: (Early June)

Like this? Please Share and Like us on Facebook!

Posted in E-commerce, eBay, eBay Design, Frooition, Strategies, Uncategorized | Comments Off

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